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ESET Competitive Displacement Campaign - Symantec

Endpoint-security company ESET took direct aim at its competitors with a creative assist from Diseño’s services as a digital marketing agency. Diseño swapped out Symantec’s iconic “checkmark” logo with a question mark and crafted very direct copy to make users think twice about their choice, with the message delivered across multiple online channels.

Displacement Campaign Macbook Mockup
Displacement Campaign Banner Ads
Displacement Campaign Emails
Landing Page
Displacement Campaign iMac Mockup

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Diseno

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